Personal Project – STOP AI SLOP
In today’s advertising landscape, creative agencies are constantly bombarded with the same question from brand teams: “Can we do this with AI?” Instead of using AI...
Personal Project – Linkedin Gifs
After 15 years in the agency world, I stepped out to pursue freelance work. To announce this new chapter, I decided to go beyond the traditional...
Tchibo – Pay With Mail
To celebrate International Coffee Day, Tchibo aimed to reach white collar professionals through a unique insight. We looked at our own overflowing inboxes and found the...
Amnesty – Missing
Three years after Turkey officially withdrew from the Istanbul Convention, Amnesty International’s determination to restore it remained as powerful as ever. For International Women’s Day, we...
FOX TV – Little Change
In Turkey, while news bulletins feature sign language interpreters, the space designated for the hearing impaired on screens is limited to a small square. During International...
Amnesty International – Taksim Tour of Freedom
Taksim Square is known as the go-to spot for protests in Istanbul, and indeed throughout Turkey. It’s where people amplify their voices on any issue whenever...
Amnesty International – Art of Freedom
For World Press Freedom Day on May 3rd, we’ve developed a local project for Amnesty’s Turkey Branch. To raise awareness about the unconventional arrests of press...
Doğtaş – Paw Insurance
One obstacle to adopting pets is the arrival of new furniture in the home. Newly adopted cats and dogs may struggle to adjust to their new...
GetirÇarşı – Stars of The Çarşı
In every bazaar in Turkey, stray animals are cared for, fed, watered, and cherished by traders. Some people go the extra mile, even erecting statues in...
Amnesty International – The Illuminating Declaration
Although Turkey was the first nation to sign the Istanbul Convention, many of its core principles were never fully implemented. Misinformation and false narratives led to...